EvelynMar 25, 202110 min readCoupon Marketing Strategy: 15 coupon campaign ideas impacting every stage of the customer lifecycle.Take a look at our favorite coupon campaign ideas tailored for each stage of the customer lifecycle journey.
EvelynNov 16, 20195 min readPromo Code Abuse: How to protect your business against Coupon Fraud?E-Commerce Promotions are a great way to engage new and existing Customers, but when uncontrolled, might result in a coupon fraud.
EvelynMay 15, 20184 min read5 points to consider when optimizing your discount strategy for profitability.Everyone loves a great bargain, but is it a profitable business decision? Giving too many discounts might indeed not be the way to grow...
EvelynMar 22, 20183 min readCoupon Fraud: What are the common forms of promo code abuse?Based on actual business experiences, “creative” individuals have devised several ways to misuse and abuse promo coupons. What are those?
EvelynMar 1, 20188 min readGet started with coupons: 6 steps to build a strong foundation for your promotional strategyDeveloping a strong foundation for coupon promotion strategy.
EvelynFeb 14, 20188 min readFrom engagement to true love: 10 tactics to deepen the relationship with your Customer.The beautiful and all-consuming sensation known as falling in love is one of the most profound facets of human existence. It starts with...
EvelynMar 29, 20175 min readRetargeting Promo Codes: Stop sabotaging your basket abandonment rate.Shopping cart abandonment is one of the significant issues that most online retailers experience. It is more like being stood up on a...
EvelynJan 4, 20171 min readLet's meet at dmexco 2017!Vouchery is not only a software, we aim to provide you a solution. Having this goal in mind, we decided to share all our knowledge with...