Product
Scale your promotional infrastructure, leave legacy systems behind.
One platform for promotions, loyalty, gift cards and referrals — API-first and built for data-driven commerce teams.
Platform overview
The promotion engine that connects your data to every channel.
- Data & context
- Rules & eligibility
- Incentive
- Distribution
- Redemption
- Measurement
One engine, every promotion type
The same rules, budgets, distribution and reporting apply whichever incentive you run — so programmes don't fragment across separate tools.
Coupons & Discounts
Generic or unique codes, cart and item level discounts, budget caps and per-customer limits.
Learn moreLoyalty Programs
Points, tiers and earn-and-burn mechanics that run on the same rules engine as your campaigns.
Learn moreGift Cards & Vouchers
Issue, top up and settle balances, with partial redemption tracked to the cent.
Learn moreReferral Program
Two-sided rewards with attribution, qualification rules and payout control.
Learn moreCAMPAIGN MANAGEMENT
Create and manage promotions with ease.
Build sophisticated promotions without rebuilding campaign logic every time. Set the objective, rules, restrictions and reward in one workflow.
- Build in one workflow — from setup through launch
- Reuse rules & restrictions — across customers, products, transactions and campaigns
- Start from templates — for recurring promotion use cases
- Preview and track — test before launch and monitor performance
Rules & eligibility
Control exactly who gets what, when and where.
Use flexible rules to control eligibility, reward value, timing, redemption and campaign limits in real time.
Customer
- Segment
- Customer status
- Purchase history
- Eligibility
Product
- SKU
- Category
- Brand
- Product criteria
Transaction
- Basket value
- Payment method
- Channel
- Location
Campaign
- Budget
- Timeframe
- Redemption limits
- Usage frequency
Automation & promo journeys
Trigger the right incentive at the right moment.
Campaigns respond to customer actions, segments and contextual signals — no manual code handling between the trigger and the reward.
Customer action
A signup, an abandoned cart, a tier change or any event you send us.
Check eligibility
Rules are evaluated in real time against customer, product and context data.
Generate / assign reward
A unique code, points, a gift card balance or a referral reward is issued.
Deliver through channel
Email, SMS, in-app, POS or your CRM — whichever channel the campaign uses.
Track redemption
Every attempt is validated, logged and attributed back to the campaign.
Distribution & redemption
Create once. Deliver everywhere.
Vouchery is the promotion infrastructure behind the channels you already run. It doesn't replace your storefront, app or POS — it validates and settles every redemption they send.
Campaign management & analytics
Manage every promotion from one place.
- Intuitive campaign builder — from setup to launch
- Templates for common use cases
- Real-time budget and performance tracking
- Preview and test before launch
- Voucher lookup for support and customer service
- Campaign reporting by channel, segment and market
API-first
Built for marketers. API-first by design.
Everything available through the Vouchery interface can also be accessed through the API.
Integrate Vouchery into your existing commerce and customer stack without replacing the systems you already use.
Headless architecture
Separating backend functionality from frontend presentation lets you integrate promotions into any environment — website, mobile app, point of sale or third-party platform.
Preventing abuse
Track redemption attempts across devices and platforms to keep promotion abuse from depleting your marketing budget.
Programmable promotion API
A developer-friendly RESTful API lets you combine voucher and coupon rules without being slowed down by legacy systems.
Support that knows promotions
Support and customer success teams help you solve the issue or advise on promotion strategy.
curl -X POST https://api.vouchery.io/v2.0/campaigns \
-H "Authorization: Bearer $VOUCHERY_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"name": "Summer Loyalty Boost",
"type": "discount",
"value": 20,
"start_date": "2026-06-01",
"end_date": "2026-08-31"
}'Integrations
Fits the stack you already use.
Connect Vouchery to the commerce, data and messaging systems your teams already work in.
Ecommerce
Storefronts and checkout platforms
POS
In-store and omnichannel point of sale
CRM
Customer messaging and lifecycle tools
CDP
Customer data and segmentation platforms
Marketing automation
Journey and campaign orchestration
- Shopify
- Magento
- Salesforce
- HubSpot
- Klaviyo
- Microsoft Dynamics
- Zendesk
Security & scalability
Built for enterprise.
Global infrastructure, enterprise-grade security and high availability — so you can scale your promotion strategy with confidence.
SOC 2 & ISO 27001
Independently audited security standards.
Global infrastructure
Reliable and fast, wherever your customers are.
Built to scale
From millions to billions of promotions.
Platform
Core capabilities
Everything you need to create, automate, distribute and measure promotions at scale.
Rules & Eligibility
Control who qualifies based on customer, cart, product, channel and context — evaluated in real time.
Learn morePersonalization
Use customer, behavioral and contextual data to determine the most relevant incentive.
Learn moreOmnichannel Redemption
Validate promotions across web, app, POS, QR and partner channels from one engine.
Learn morePromotion Automation
Trigger, generate and deliver incentives automatically based on customer actions and rules.
Learn morePromotion Abuse Prevention
Apply redemption limits, eligibility controls and real-time validation to reduce misuse.
Learn moreAnalytics & ROI
Track redemptions, campaign performance, budget usage and channel-level results.
Learn moreMulti-market Management
Manage currencies, languages, local rules and market-level budgets from one platform.
Learn moreAPI-first & Integrations
Connect Vouchery with your commerce, CRM, CDP, POS and marketing stack.
Security & Scalability
Enterprise-grade infrastructure designed for secure, high-volume promotion programs.
What Vouchery users say
Commerce, retail, travel, telecom and financial services teams run their promotion programmes on Vouchery. We share customer references and results directly, with the customer's approval.
“Coupons are big drivers of e-commerce business. Ironically, developing a complex coupon system is almost never a priority in growing companies. Vouchery offers a scalable discount system, unlocking many possibilities otherwise too expensive to develop internally.”