Does the engine replace our checkout?

No. Vouchery is headless — your checkout calls the promotion API and keeps full control of the buying experience.

Can rules differ per market?

Yes. Campaigns can be scoped per market, currency, channel or brand.

Product

One promotion engine behind every incentive you run

Connect customer, product, transaction and contextual data to promotion rules, distribute incentives across every channel, validate redemption in real time and measure impact.

What the promotion engine does

The engine is the shared layer between your data and your channels. Campaign definitions, eligibility rules, budgets and redemption history live in one place, so web, app, POS and partner channels all evaluate the same logic.

Key use cases

Replacing promotion logic embedded in a storefront or ERP
Running one campaign consistently across several channels or markets
Enforcing budgets and redemption limits centrally
Giving marketing self-service campaign setup without engineering tickets

Main capabilities

Rule evaluation

Real-time eligibility checks on cart, customer, product and context attributes.

Budget control

Per-campaign, per-code and per-customer limits with threshold alerts.

Channel distribution

Issue and deliver codes through the systems you already run.

Redemption ledger

Every attempt logged, successful or not, for reconciliation and abuse detection.

How it works

Create a campaign with rules, budget and validity window
Distribute codes or offers through your CRM, app, POS or partner feed
Validate at checkout through a single transactional API call
Measure redemption and cost per campaign, channel and market

Example promotion scenarios

Scenario

Cross-channel welcome offer

One campaign definition redeemable online and in store, with a shared per-customer limit.

Scenario

Budget-capped seasonal push

Issuance pauses automatically when campaign spend reaches its threshold.

Related products

Promotion APIRESTful, documented and versioned. Validate, redeem and report from any channel with a single integration.Coupons & DiscountsGenerate unique or shared codes, define exactly who can redeem them, and control cost per campaign without touching storefront code.

Related capabilities

Rules & EligibilityExpress promotion eligibility as rules on customer, cart, product, channel and context — evaluated in real time at redemption.Analytics & ROIRedemption funnels, budget burn and cost per campaign, channel and market — from the same ledger that validates redemption.Omnichannel RedemptionWeb, app, point of sale, call centre and partner channels all validate against one engine and one shared budget.

Related use cases

Customer AcquisitionIssue first-order incentives with strict eligibility, per-channel budgets and abuse controls.Increase ConversionTrigger offers on real hesitation signals and escalate only when a smaller incentive does not work.

FREQUENTLY ASKED QUESTIONS

Your questions, answered.

Does the engine replace our checkout?: No. Vouchery is headless — your checkout calls the promotion API and keeps full control of the buying experience.
Can rules differ per market?: Yes. Campaigns can be scoped per market, currency, channel or brand.

See Vouchery with your own promotion scenario

Bring a campaign you run today and we will walk through how it would be modelled, distributed and measured in Vouchery.

Get in touch