| Reward what matters.

Use case

Promote individual products without discounting the whole basket

Product, category and bundle level rules that leave the rest of the cart at full price.

The business problem

Cart-level discounts are blunt: they subsidise everything, including full-margin products.

How the promotion works

Target specific products, categories or bundles
Exclude protected lines
Control stacking with cart-level offers
Measure margin impact per product group

Example promotion scenarios

Scenario

Overstock clearance

A discount limited to a defined product list, excluded from stacking.

Scenario

Bundle offer

A discount that applies only when two products appear together.

Related capabilities

Rules & EligibilityExpress promotion eligibility as rules on customer, cart, product, channel and context — evaluated in real time at redemption.Analytics & ROIRedemption funnels, budget burn and cost per campaign, channel and market — from the same ledger that validates redemption.

Relevant industries

EcommerceRun acquisition, conversion and retention incentives from one engine, with budgets and abuse controls built in.RetailGive store, app and web the same offers, the same limits and one shared budget, with redemption verified in real time.

FREQUENTLY ASKED QUESTIONS

Your questions, answered.

Can we exclude products?: Yes, exclusions are supported alongside inclusions.

See Vouchery with your own promotion scenario

Bring a campaign you run today and we will walk through how it would be modelled, distributed and measured in Vouchery.